You probably already know how many people started watching that video, but did they watch it to the end or did they drop out part way through – and if so, where? eLignum Video Analytics records multiple events whilst the video is playing, at a granularity set by you, so you can see what percentage of Visitors are still watching at 10%, 20% etc. or at 1%, 2% if it is that important to you:
The report above even shows you where people have fast forwarded and started watching again!
Many other standard events are also captured, including:
If you wish, you can extend the reporting for any of the above to segment by Category, Sub-category or Type.
Finally, streaming video has its own challenges as:
- We cannot know when we are at 10%
- People may start part way through
- Visitors can be in different time zones, so we cannot use the time on their device
To cater for this, we allow you to choose to send events after a specific time instead; e.g. 1 minute, 5 minutes, depending on how long you think the streaming will last.
Contact Us to find out more…